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RITON Optics is pleased to announce the launch of its versatile crossover riflescope, the 3 PRIMAL 3-18×50! This new addition to the Riton Optics family is a testament to the company’s dedication to providing top-of-the-line optics for the discerning hunter and shooter.

The 3 PRIMAL 3-18×50 riflescope is a feature-rich optic for both hunting and long-range shooting. It boasts a wide magnification range, with a minimum magnification of 3x and a maximum of 18x, making it optimal for just about any shooting or hunting scenario. The 50mm objective lens provides exceptional light transmission, brightness and clarity, even in low light conditions.

Featuring Riton Optics’ advanced optical system and the LRH (Long Range/ Hunter) first focal plane reticle, the 3 PRIMAL 3-18×50 provides accurate holdovers and wind holds throughout the magnification range. The illuminated reticle is adjusted using the control on the parallax knob, has six brightness levels and an off position in between each level.

Built to withstand the rigors of the field, the 3 PRIMAL 3-18×50 was built with a rugged 30mm aircraft-grade aluminum main body tube and black anodized for added durability and protection. Like all Riton magnified optics, the 3 PRIMAL 3-18×50 is also shockproof, waterproof and fog proof, providing shooters with the confidence needed when on a hunt or on the range.

Packed with features such as exposed, zero-resettable/ zero-stop turrets with 1/10 MRAD windage and elevation adjustments, integrated/ two-location removable throw levers with a flush mount and 14mm lever included, and a fast-focus eyepiece, the 3 PRIMAL 3-18×50 is truly one of the most versatile riflescopes for hunters and shooters alike. Additionally, all Riton Optics riflescopes are backed by a Limited Lifetime Warranty and the Riton Promise.

Now available for purchase at www.RitonOptics.com and authorized dealers for an incredible $659.99 MSRP. Get yours today, and See The Difference!

About Riton Optics:

See the Difference

Riton Optics’ goal is to bring quality and affordability to the optics industry with the greatest focus being the customer. We focus on market research, unique design and detail product testing to ensure all Riton optics meet the demands of all shooters. With a staff of avid shooters and hunters, the product line focuses on practical, real world applications providing customers with quality and functionality needed in a variety of applications. Every optic runs through two series of quality control before landing in the end users hands, this is done by internal experts, who are competitive shooters and hunters. We are confident as soon as you look through our HD glass you will truly See the Difference and why thousands of shooters and hunters are making the switch to Riton.

You Will Experience the Difference

At Riton we have an unwavering passion for offering high quality optics at the industry’s most competitive prices and matched by incredible service. Our commitment to excellence runs through our product to our customer service and finally to our Limited Lifetime Warranty. The quality of our products makes this the best warranty you’ll likely never have to use; however, as hunters and shooters, we know that bad things sometimes happen even to the best equipment.

You will see the difference in everything we do because we are different, and we developed this company to be exactly that so that you, the consumer, get everything you deserve.